Is Your Business Exit-Ready?
Give us 3 minutes of your time and find your true valuation potential, identify key gaps, and get a personalised action plan.
This Scorecard has been designed by James Ashford, who sold his BOOTSTRAPPED business for an 8 figure evaluation in just 5 years.
- It takes just 3 minutes
- It’s completely free
- Receive a PERSONALISED plan.
Is Your Business Exit-Ready?
Give us 3 minutes of your time and find your true valuation potential, identify key gaps, and get a personalised action plan.
This Scorecard has been designed by James Ashford, who sold his BOOTSTRAPPED business for an 8 figure evaluation in just 5 years.
- It takes just 3 minutes
- It’s completely free
- Receive a PERSONALISED plan.

Who is James Ashford? Why should you listen to him?

James Ashford is the serial entrepreneur behind GoProposal, the proposal and pricing software he bootstrapped from a £4,000 investment in 2016 to £1.5 million in annual revenue, and ultimately sold in 2021 to FTSE 100 Sage in an eight-figure exit, proving his mastery of both growth and deal execution. Beyond his personal “zero-to-exit” success, he’s a #1 bestselling author of Selling to Serve and Untapped, sharing frameworks that have helped thousands of service businesses systemise, scale, and dramatically increase their valuations.
Simply put, when James teaches you how to prepare for a business exit, he’s not theorising, he’s just repeating the exact steps that earned him a life-changing sale.
It’s free and only takes 3 minutes